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4 Ways to Find Skilled Talent in a Labor Shortage

May 29th, 2020

You need skilled talent, which isn’t easy to find even during ordinary market conditions. But right now, the specific skills you happen to need are in very short supply. You’re facing a full-blown labor shortage, and your business needs won’t wait while you scour the globe for the perfect hire. What should you do? How can you get the educated, experienced employee you’re looking for on a shortened timeline, even while your competitors are looking just a hard as you are? Try these tips.

Get to the source, and get there first.

As graduation approaches, don’t wait for newly minted experts to come to you and knock on your door. Go to them instead. Partner with local universities and find out what they need from you so you can provide it and get your foot in the door with job fairs, job placement offices, and direct candidate outreach. The same applies to experienced workers who graduated long ago. They may not come looking for you, since they’re comfortable in their current roles, so you’ll need to hire recruiters and go to them.

Offer something others can’t.

Of course, the most important thing you can offer is a high (not just competitive, but high) salary. That’s the fastest way to reach your goals. But not every company can afford such a direct route to a hiring advantage. You may have to lure great candidates with a reasonable salary plus a generous benefits package. You may also have to add perks that cost little to you, but make a big difference to the candidate, like breakroom amenities or convenient parking. Have you considered an on-site daycare center? An in-house coffee shop? Discounts on gym memberships?

Provide career-building benefits.

Many of your best candidates will light up at the prospect of something that can help them build their skills and advance their careers. Try a mentoring program, or consider subsidizing tuition at local universities. You can also find ways to add advanced training and educational exposure to the candidate’s on-the-job experiences.

Culture matters.

How pleasant is your workplace? Is your working environment, clean, safe, well-lit, and quiet? If not, these are small and easy changes you can make. You can also elevate your culture by promoting policies and practices that boost civility and professionalism, reduce toxic behaviors, and encourage work-life balance. Check your PTO policy, HR system, and general behavioral expectations. Make adjustments everywhere you can. Ask yourself: “If I could work anywhere, would I choose to work here?”

For more on how to grab the best candidates and retain them, even during a hiring shortage, contact the experts at Merrit

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